What is HDR Photography?

A standard photograph is a single image that finds a happy medium between the lightest light and the darkest dark (dynamic range) to try to create a decent looking photo. The problem with this is that you will almost always have blown out areas in the lightest lights, and dark undefined areas in the darkest darks.

This is where HDR photography saves the day.

HDR stands for High Dynamic Range (all the space in between the lightest lights and darkest darks). We take anywhere from 5 to 9 images of various exposures and combine them to include more information across that range. The result is an eye-catching image with clear definition across the entire spectrum.

Standard HDR
Standard HDR

You can see the difference between a single exposure standard photograph and a multi-exposure HDR .  There is such a huge dynamic range that so much detail is lost in the standard photo, but it all becomes so clear and vibrant in the HDR photo.


Your property is unique, and we approach each and every shoot with that in mind. We find the best way to capture its character and story with the best technology available while crafting images that target your key demographics to produce the best outcomes. Simply put, great images lead to more traffic, more leads, and more sales. Whether you need photos from the air or on the ground, we‘ve got you covered.